Sprint Commerce / Retailers

Become a Sprint Commerce retailer.

We select retail partners aligned with the positioning of the brands we distribute. Specialty stores with a clear technical identity, capable of bringing high-end products to a knowledgeable consumer.

Who we partner with

We work with stores that have a clear positioning.

We don't aim for undifferentiated volume. Our network is composed of specialists — Running, Basket, Outdoor, Multisport — capable of selling technical products to customers who recognize the value of quality. Major chains are included where there is a structured retail proposition that fits.

— 01

Running Specialist

Stores dedicated to running with technical staff, fitting trials, deep knowledge of biomechanics and cushioning materials.

— 02

Basket Specialist

Vertical basketball points of sale with dedicated assortment, up-to-date model release calendar, focus on performance and lifestyle.

— 03

Outdoor & Trail

Outdoor specialists with technical expertise in trail, hiking, mountaineering. Ability to recommend the right gear for every terrain.

— 04

Multisport & Chains

Multisport with structured technical sections and large chains with dedicated buyers for performance categories. Positioning evaluated case by case.

What you get

Operational tools. Strategic support.

Becoming a Sprint Commerce retailer doesn't just mean accessing four international brands. It means entering a structured support system that works for the sell-out of your point of sale.

— B2B

24/7 Portal

Free access to the dealer portal for replenishment, real-time stock monitoring, structured preorder organization by season.

— Logistics

24/48h Delivery

Reliable shipping across Italy from the San Damiano d'Asti hub. Fast replenishment during seasonal peaks.

— Finance

Payment Terms

Payment terms aligned with Italian retail standards. Flexibility to manage seasonality and cash flow.

— Sell-out

Retail Support

POS materials, dedicated window displays, technical product training, participation in events and test days on the territory.

— Reverse

Returns & Exchanges

Structured handling of returns for defects and size exchanges, in line with the guidelines of the distributed brands.

— Knowledge

Clinics & Training

Periodic technical sessions for sales staff on technologies, materials, and seasonal collection updates.

The portfolio

Four brands. One distribution.

One distribution structure, four international brands. You'll choose which brands to activate in your store based on positioning and channel category.

Performance Footwear Running · Basket · Kids
Premium Trail · Outdoor Trail · Climbing · Apparel
Compression · Recovery Socks · Apparel · Ortho
Ultra Endurance Nutrition New in 2026

How we start

Four steps. A structured onboarding.

From first contact to first replenishment. A defined path that respects your team's time and ours.

— 01

Application

Fill in the form below with the store's data and brands of interest. You'll receive a first response within 48 working hours.

— 02

Evaluation

Our team analyzes channel compatibility, territorial positioning, and any overlap with the existing network.

— 03

Onboarding

Definition of commercial conditions, B2B portal access, initial technical training on selected brands.

— 04

First order

Opening of the first preorder or replenishment, with allocation consistent with the Tier and Category of the point of sale.

Apply with your store

Let's start with a conversation.

Fill in the essential data. You'll receive a response within 48 working hours from the Sprint Commerce commercial team.

Application sent.

We will reply within 48 working hours at the email provided. Thank you for your interest in becoming a Sprint Commerce retailer.